Transform Limitations into Liberation Align Actions with Aspirations
Shift from being a Spectator into the
Conscious Creator you are meant to be.
Create the Life, Business & Legacy of your Dreams
You’ve built success—but it’s came at a price and it's still costing your health, relationships, and peace.
Justin Thorstad guides entrepreneurs through uninstalling burnout, optimize behavior performance, delegate with confidence, and build a life that not only feels worth living but pulls you out of bed in the morning with excitement for the gift of a new day.
Unleash the Entrepreneur You Thought Success Would Feel Like.
Transformational coaching for successful entrepreneurs who are done trading their life for their income.
You’re not failing. Your current operating system is.
If you’re successful on paper but secretly exhausted, distracted, reactive, or numb… you don’t need more motivation. You need a clean internal rebuild—so your results stop costing you your health, marriage, time, and identity.
Justin Thorstad — Mindset Alchemist | Transformational & Behavior Performance Optimization Coach
LET ME ASK YOU A FEW QUESTIONS...
- You make great money… and yet still feel behind?
- Can you fully shut your brain off, disconnect and relax daily at will?
- Have you outgrown the hustle and grind… but don’t trust what replaces it?
- Are you carrying the entire workload because delegation feels risky?
- Do you want fulfillment and bigger results—without grinding your life away?
If you answered "YES" to any of these questions - book a Discovery call to see if you
qualify for private 1:1 coaching sessions with Justin
THE PROBLEM - (The real reason you feel stuck)
You’ve built success using traits that worked (until now) - urgency, intensity, control, pressure, overthinking, hyper-responsibility.
But, that same wiring that created your current results-now creates your painful bottlenecks:
- It caps your bandwidth.
- It poisons your peace.
- It quietly erodes your relationships.
- It turns your business into a demanding roommate that never moves out.
And the most maddening part? You know what to do strategically. You just can’t consistently execute it…
because the behavioral and emotional operating system underneath keeps hijacking you.
This isn’t a time-management issue. It’s a self-management issue - and it’s fixable.
WHAT YOU'RE REALLY LOOKING FOR?
Not a hype coach.
Not “positive thinking.”
Not another productivity template.
No, what you actually want is:
- More output with less effort, less time commitments and zero inner friction
- Clear, calm and consistent execution
- A business that feels fulfilling and doesn’t require your suffering
- More connected presence with your family
- A body that doesn’t feel like it’s paying the bill for your ambition
- A life that feels like success, not just looks like it
That’s the work we do, together.
THE OUTCOME - What irreversible transformation happens when we work together
You will:
- Stop living in reactive mode and operate from intentional self-leadership
- Eliminate the internal pressure loop - that drives overwork and burnout
- Delegate without spiraling (and install standards that ensure & protect quality)
- Make decisions faster from mindfulness with less mistakes or second-guessing
- Build consistency without needing panic to perform
- Regain confidence, clarity, and self-trust to effortlessly create bigger and better results
- Create more revenue in fewer work hours by removing what drains performance: emotional drag, mental noise, and misaligned commitments
This isn’t therapy. It’s not “mindset tips.”
It’s behavioral performance optimization for high-capacity entrepreneurs.
This is for you if…
- You’re an entrepreneur or business owner who’s already proven you can win
- You’re tired of “success” feeling like a heavy load you can’t put down
- You value honest truth and feedback over comfort
- You want desired results over BS excuses
- You want a coach who will instantly see through your BS stories and tell you
- You can handle seeing what you don’t want to be shown
- You are willing to hear what you don’t want to be told
- You’re ready to operate like a disciplined creator - not a stressed-out reactor
This is not for you if…
- You want a motivation cheerleader coach
- You want someone to validate your excuses
- You’re committed to staying “busy” as your identity
- You want to be comfortable and feel safe
Justin’s edge is simple: He helps you install a new internal operating system
So your mindset, emotions, behaviors, and decisions align with the life you say you want.
Expect from Justin:
- Direct truth (no fluff, no sugar coating, no holding back - yet respectful)
- Rapid pattern recognition (we don’t waste a minute on obvious problems)
- Practical and actionable implementation (your life actually changes, not your journal entries)
- A results-first approach grounded in self-mastery, not self-pressure
THE METHOD: Clarity Defined → Calibrated Reframe → Execution
1) Clarity Defined: You will identify and exactly articulate what’s driving your burnout, inconsistency, avoidance, and over-control - what payoffs you receive from these patterns and what it’s costing you (not just monetarily).
2) Calibrated Reframe: You will rebuild the underlying belief systems and self-image – the source of all behaviors; how you respond to pressure, how you regulate emotion, how you decide, how you lead, how you “show up”.
3) Execution: You will implement EVERYTHING you are coached; The price you must pay for a comprehensive understanding is to be courageous enough to experience a thing.
This is where entrepreneurs finally stop “trying” and start becoming.
WHAT A PRIVATE CLIENT EXPERIENCE FEELS LIKE – What it’s like on the “other side”
- You wake up inspired instead of bracing for impact.
- You work from a clear and focused intention, not anxiety.
- You say “no” without guilt or a need to explain yourself
- You delegate without anxiety or hovering.
- You feel present and connected in the now, moment by moment.
- You create results because you’re aligned—not because you’re afraid.
That’s not a fantasy. It’s an engineered, proven and predictable outcome.
Work With Justin
Private Coaching (1:1) For entrepreneurs who want the fastest, deepest shift with high accountability.
Executive Intensives A focused deep-dive to solve one major bottleneck (burnout, decision fatigue, leadership breakdown, delegation failure, identity drift).
Applications are reviewed personally. If I’m not the right fit, I’ll tell you—and point you to what will work.
FAQ
Do I need more strategy or more mindset?
If you’re already smart and still stuck, it’s never strategy. It’s always behavior under pressure—and the identity patterns driving it.
How fast will I feel a difference?
Most high performers notice relief and clarity quickly because we remove the obvious friction first. Deep change is built through installation and repetition—not hype.
Is this therapy?
No. This is coaching built for performance, leadership, and conscious creators-life architecture. We deal with emotions because emotions drive behavior—but we stay outcome-focused.
What if I’m skeptical?
Perfect. Skeptical people do well here because we don’t rely on blind belief. We rely on truth, tracking, and results.
What if I don’t have time?
That’s usually the signal your shit is broken and you need this the most. The goal is more capacity, not more tasks. We remove what’s wasting your time and attention.
Your next level doesn’t require more effort.
IT REQUIRES A BETTER INTERNAL OPERATING SYSTEM.
If you’re done paying for success with your health, relationships, and peace – Then let’s fix it.
Book a Private Call if you already know you’re ready.
Book a FREE 30-min Session!
Private 1:1 Coaching - Discovery Call
Justin will guide you to UNLEASH your perfect self-expression and AWAKEN your true potential.
Reframe your self-imposed limitations into liberation and
align your actions with your highest aspirations - so you can create the life, business and legacy you previously though impossible.
Take the first ACTION - Book your FREE session!
Business Strategy Session
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Gain a clear intention and powerful strategy!
Are you ready to shatter your limitations and experience a breakthrough?
Why wait another day to step into your future success, now?
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